Content marketing is important. In fact, it is so important, you’ve no doubt heard this statement a number of times already.
When I came across Dan Green‘s impressive ’50 Stats About Content Marketing’ presentation, I was immediately inclined to share his data regarding this hot topic.
Some of my favorite statistics regarding content marketing are:
1. Posts with videos attract 3 times more inbound links than text posts.
2. 90% of the information that comes to the brain is visual.
3. Articles with images get 94% more views that those without.
4. 46.1% of people say a website’s design is the number one criterion for discerning the credibility of the company.
Thanks Dan, for creating this presentation!
So, are you confident that the time has come to re-think your digital strategy? I am!
It’s about Branded Content Strategy! Content, Content & Content!